The emails we send

Issue Mint sends email to your readers and to you. Readers get three sorts, all of them about the newsletter they signed up to, and everything else on this page arrives in your own inbox from hello@mail.issuemint.com. That address is deliberately not the one your issues go out from, so a sending problem can never take your password reset with it.

There is no notification centre in the dashboard. These emails are where the product tells you things, which is why the list is worth reading once.

What your readers get

A reader gets your issues, and at most two other emails, both about confirming their own signup.

• The confirmation, subject Confirm your subscription to {your newsletter}. Sent the moment somebody signs up, on a newsletter using double opt-in. It carries your name, your colour and your logo, replies go to you rather than to us, and the link inside it lasts seven days.
• One reminder, subject Still want {your newsletter}?, sent 3 days later to somebody who never confirmed. It goes once per person and never again, only to signups from the last 14 days, and never to an address that has since bounced.
• Your issues. Sent from your own address once your domain records verify, and from ours until then.

Nothing else reaches a reader. Issue Mint sends no welcome email of its own, nothing when somebody unsubscribes, no reactivation campaign and no marketing about Issue Mint to anybody on your list.

What arrives when you send an issue

A finished send produces two emails, and a weekly summary arrives on Monday if you want one.

• The send confirmation. Sent when the last batch finishes, with how many went out and how many failed. It goes through our mail rather than your sending account, on purpose: if your credentials are the reason the send went badly, this is the one message that still has to arrive.
• The issue report. A day after the send, with delivery, opens and your three most-clicked links. Skipped if the issue never reached sent, because there would be nothing settled to report.
• The weekly summary. Monday morning, covering how the list moved and how last week’s issues landed. Silent for a newsletter with nothing to say, and the one email here with a switch of its own.

Imports

An import emails you when it finishes, and again if a person had to look at it first.

• Import finished. Counts of what was added, what was skipped as a duplicate or a suppressed address, and what was refused for having a domain that cannot receive mail.
• Import held. Tells you the file is in and waiting on a check from us before any address becomes mailable.
• Import released. The addresses are live and will get your next issue. It says out loud that this was a one-off.
• Import refused. What stopped it, in the words of whoever reviewed it, and how many addresses were removed. The rest of your list is untouched and nothing was emailed to anybody.
• Import failed. The file could not be read to the end. Whatever had already been added stays on the list.

When somebody gets in touch

Reader submissions and sponsorship enquiries both reach you by email, and they are paced differently on purpose.

• Reader link submissions. One digest a day per newsletter, listing what came in, never an email per submission. Only for newsletters that accept submissions, and only on days something arrived.
• A sponsorship enquiry. One email each, straight away, with the dates asked for and the message. Sponsors are money and a day in a digest can lose a booking, so enquiries are never batched.

When something needs your attention

Some of these emails are worth interrupting for, and each one names what is still working as well as what is not.

• Your list is bouncing more than it should. A warning, with the rate that triggered it. Sending carries on at half speed.
• Sending is paused on your account. What was seen, what is unaffected, and how to reach a person. Nothing un-pauses on a timer.
• Your sending credentials have stopped working. From the weekly health check, or from a send that failed on them. Scheduled issues will not go out until it is fixed.
• Your first issue is being checked. Sent when a first send large enough to be reviewed is held, and followed by one saying it cleared, or one saying it did not and why.
• You are close to a hosted boundary. At 80 per cent of the monthly send allowance or the subscriber cap, and again when the grace period starts, with the date it ends.
• Your domain still is not verified. A day after the domain is added, and once more two days after that, listing the records still wrong and what was found instead.
• Your domain has stopped working. Sent when records that were verified disappear or change, which is nearly always an accident at the DNS provider.
• Your newsletter now sends from your own domain. The good one. Sent when the sending records come good, which happens without you doing anything else.

Your account, your trial and your bill

The account emails cover your login, your trial and your bill, and none of them are marketing.

• Verify your email address, at registration, and welcome, once you have.
• A password reset link, when you ask for one.
• Your trial ends in four days, and your trial has ended. Both say plainly that nothing is deleted.
• You have outgrown your plan, the first night your list goes over, followed by you are now on the new plan when the change happens.
• Your plan is dropping at renewal, and you are now on the lower plan when it does.
• A payment did not go through. A nudge rather than an alarm, because nothing stops the moment a card fails.
• Your subscription is cancelled, with what is kept and for how long, and your data is past its retention window 60 days after that. Nothing is deleted on a timer, and that email says so.

What you can switch off, and what you cannot

Three switches turn emails on this page off, and nothing else does. The weekly summary is a toggle in your newsletter’s settings. The reader submission digest stops when you stop accepting submissions. The reader confirmation and its reminder stop when you turn double opt-in off, which also means a signup becomes active immediately.

Everything else is operational: a paused send, a failing domain, a refused import or a declined card is something you have to know about, so there is no preferences screen and no unsubscribe link on them. If one is arriving when you think it should not be, write to us rather than filtering it, because the usual cause is something in the account worth fixing.